Under the motto “The future's here”, Canada is the partner country of Hannover Messe 2025 and, together with our customer NGen, will occupy around 5,400 m² in five halls with over 200 sub-exhibitors. With the Cananda Pavilion stand concept, NGen convinced the many visitors to Hannover Messe of Canada's strengths in the fields of automation, energy, digital transformation and green technologies and celebrated its rich natural heritage. The non-profit organization believes that the fusion of innovation with natural and cultural elements can create a powerful narrative about a nation's identity and capabilities. Based on this belief, we designed a stunning trade show presence for NGen that put Canada, its many partners and the technological innovations they bring to the forefront.
As the partner country of Hannover Messe 2025, Canada is relying on an extraordinary trade fair concept with NGen under the motto “Unexpected Canada”. Holtmann+, together with a variety of Canadian partner agencies, developed a cross-booth trade fair experience for NGen that showcases Canada as a modern, dynamic and creative nation committed to global solutions, with a focus on regional, cultural and linguistic diversity. Clean design lines, sustainable materials and a modern aesthetic create inspiring spaces for innovation and exchange. Special highlights include sustainable lounges with recycled materials, scalable stand modules for a flexible, uniform design and striking design elements such as hanging cubes and slat structures, which ensure a strong presence in every hall. The concept is complemented by a variety of meeting and interaction spaces that offer ideal conditions for networking, presentations and live demos. Canada will be showcasing its innovative strength in the areas of Automation (Hall 7), Digital (Hall 17), Energy & Hydrogen (Hall 13) and Trade & Investment (Hall 12), setting new standards with an impressive trade fair presence. Hall 2 in particular will be the central area of focus. The focus here is on the “National Ecosystem”.
Holtmann+ creates the perfect setting for this strong presence and ensures an unforgettable appearance at Hannover Messe 2025.
From March 31 to April 4, 2025, exhibitors at the Hannover Messe will be presenting themselves under the motto “Shaping the Future with Technology”. On around 5,400 m² in five halls with over 200 sub-exhibitors, the partner country Canada will be showcasing its innovative strength in the fields of automation, digitalization, energy, hydrogen and trade & investment. Holtmann+ is designing the trade fair appearance of its client NGen with a modular, sustainable and striking stand concept and design that impressively showcases Canada's technological strength and visionary shaping of the future.
The added value of our concept for NGen:
+ Full Service for NGen:
Our Holtmann+ team was responsible for the entire design and implementation of NGen's trade fair appearance at the HannoverMesse.
+ Holtmann+ sets standards:
In five exhibition halls, together with Canadian partner agencies, we staged the concept of the trade fair appearance for our client NGen in a grandiose manner on over 5400 m².
We are looking forward to your questions and we will support you with your project.
Your contact:
Tina-Lisa Ulm
Client Relations Manager
+49 911 400835-224
tina-lisa.ulm@~@holtmannplus.de
